Gray Parka Service

Gray Parka Service Inc. is a Tokyo-based character goods company established in 2012, operating the Mofusand brand — home of the iconic fluffy cat characters created by artist neco. Mofusand, whose name blends the Japanese words for fluffy (もふもふ) and sand shark (サメ), depicts pudgy cats wearing animal costumes — most famously a hammerhead shark suit. The brand expanded rapidly through social media and has extended into collectibles, plush toys, and collaborations with major toy brands including Pop Mart.